Thursday, July 9, 2009

SOPOPULAR Spring 2010






Fresh off their win for Premium's Young Designers Award in menswear, German label SOPOPULAR previews their spring 2010 collection. Comprised of twenty-six pieces, the collection is a continuation of their “Made in Germany” mantra. Similar to their fall 2009 range, there is a militaristic element to the collection. However, it is softened by lively sprays of color and a pairing of suspenders and shorts that exude a young boyish charm. The pairing perfectly represent the collection that is playful, while still maintaining a firm hold on construction and quality.

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